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Our Crossborder Services
CrossborderBusiness (the market research and
consulting division of Crossborder Group Inc.) specializes in
crossborder business and policy market
research, border marketing and PR services, strategic consulting,
industrial marketing, and assisting our clients with
understanding the market potential of both the US-Mexico border,
and the Mexico/Central American regions.
The goal of
our binational staff -- located in California and Mexico -- is
to provide our clients with value-added data and insights that
get results. Some of our services include: |
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Business & Industrial Market
Research + Manufacturing Industry Studies

Very simply: we are one of the only business-to-business market research
and strategic consulting firms focused on the US-Mexico border region,
and Mexico. Our projects
have included:
• maquiladora
manufacturing site selection research & comparisons
• Mexico and NAFTA
supplier research and screening
• crossborder consumer,
tourism, and hospitality industry research
• B2B surveys, brand
awareness, and competitive surveys
• product or service
concept testing & feasibility studies
• North American, Border
State, and Mexico market studies
• due diligence and
business acquisition research
• regional economic
development and industry cluster strategies
• briefing materials for
policy-makers and business leaders
• ...and many, many
other projects to help companies explore markets in Mexico and
the NAFTA region!
Our firm provides unique market insights for
industry, universities, and government -- and not only includes
Mexico, but we also integrates Southwest U.S. Hispanic and Northern Mexico market
data for Border State research, as well as NAFTA-wide market
studies . |
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CrossborderSurveys: At-Border
and In-Mexico Survey Services
Since
2003, Crossborder has collected more than 10,000 surveys along
the US-Mexico border and within major Mexican border states for
government, business, and non-profit clients. Our surveys
have provided insights for:
• border economic and
infrastructure
studies
• crossborder market demand
and purchasing studies
• transportation
planning surveys
• crossborder tourism & visitor
research
• perception and
preference studies
• border policy research
We
understand the special logistical, security, and research
quality requirements for at-border and field surveys at the
border and in Mexico. In addition, Crossborder utilizes
our own electronic data collection equipment and software to
increase accuracy and data processing time.
Learn more about
our new fixed-price
At-Border Surveys [download
overview here], as well as our MexMetro field surveys in
major Mexico metropolitan areas (including Tijuana, Mexicali,
Ciudad Juarez, Monterrey, Guadalajara, and other cities).
Contact us today for a no-obligation proposal!
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CrossborderExpansion -
Market Entry Research, Planning & Strategies
[e-brochure
here, PDF]
Whether you are a US, Canadian, European or
other business looking to
expand operations into Mexico, or a Latin American business
exploring opportunities to enter the US marketplace --
Crossborder can help. Directly or through trusted business
partners, we can provide:
• independent and
unbiased multi-region and multi-State site comparison
studies
• cost modeling for
manufacturing or businesses in Mexico
• anonymous cost
quotations for shelter maquiladoras, logistics provides, and
other potential suppliers
• planning and assistance in
establishing business entities (in the US or Mexico)
• virtual office
services (mailing address, dedicated phone/receptionist, etc)
• Mexico nearshore
professional contracting (including recruiting, payroll management, and HR
support)
• legal and fiscal
advisory services (through reputable business partners) |
Whether a new service firm, a mid-tech manufacturing
operation, or a high-tech medical device firm looking to cut
costs and increase your competitiveness --
Contact Us Today to
learn how we can help analyze and plan your company's
expansion across borders!
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CrossborderComunica: Border Marketing,
Promotion & Media/Government Affairs
Our
understanding of the border region, crossborder perceptions, and
policy issues makes Crossborder a great partner for
companies, developers, and communities seeking increased
awareness, promotion, and marketing
insights -- as well as strategic communications and advisory
services. With over 14 years of experience, our contacts
and "border perspective" can help you with:
• English and
Spanish-language marketing and promotional strategies (in border
communities, the US, and Mexico)
• at-border and
in-Mexico promotions
• editing/support in
developing crossborder marketing materials appropriate for US or
Mexican markets
• media outreach and
relations, online visibility and educational materials
• industrial and B2B
marketing (including brochures, advertisements, websites, and
press releases)
• communications and
relationship development with Local, State and Federal officials
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Crossborder Market
Research + Industry
& Strategic Consulting + Marketing & Border PR
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